Before you start reading, make sure to watch the video above.

Here’s the problem.

YOU are not getting as many views as you’d like on Instagram.

You don’t know what kind of content to create.

You can’t figure out what works.

You procrastinate.

You doubt yourself.

You lost motivation because you don’t see results.

You blame the algorithm.

But it’s NOT the algorithm.

It’s NOT you either.

It’s your system.

Because you try to re-invent the wheel with every post you make.

And this makes 100x less likely to succeed.

This cycle can not only slow you down.

Even worse…

Continuing to go down this path can lead to you treading water for years and years.

And eventually giving up on your dream of building and audience and creating that business, that income, and that freedom that you want.

BUT…

There’s a solution.

We’ve been using a very specific IG growth strategy for several months now.

We call it the “Modeling Strategy”.

It’s purely based on educational content.

And it’s been giving us 2, 3, 4, 5x more views.

AND more followers too.

Like clockwork.

But it’s not just us.

We started showing our Impact Academy members this same system.

A handful of them started using this system.

And they’ve added 1.1 million views and over 10k followers over the past 2 weeks.

NOTE: Most of them started at around 1-2k followers.

Some of them started at zero.

Jenelle Added 1,500 followers and 144,450 views in 2 weeks.

Enes Added 251 followers and 61,927 views in 2 weeks.

Keziah Went From zero to 92 followers and 9,562 views in 2 weeks.

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How Does The Modeling Strategy Work?

Here’s the breakdown…

Step 1 - Pick your topic

You have a purpose as a teacher or guide.

You are here to help people.

You need to be crystal clear about what you help people with.

Examples:

• Jenelle: How to become a better yoga teacher.
• Enes: Handstands + calisthenics
• Keziah: Mindfulness + meditation

IMPORTANT: Make sure that your profile AND your content reflects your topic.

If your reels are about meditation but your profile is full of your personal travel photos or beach yoga poses, then people will not follow you.

Instead, make your profile visitors feel like they will learn more about your topic by following you.

Here’s a checklist to make sure you’re ready to go:

Profile Checklist:

✅ You’ve chosen what you help people with (your topic).

✅ Your bio clearly shows what you help people with.

✅ The content on your profile is in line with your topic.

Step 2 - Find viral reels to model

Chances are you already spend a lot of time scrolling IG.

Now use this time to go hunt for viral reels around your topic.

Here’s a checklist to make sure you pick the right reels.

Viral Reel Checklist:

✅ The reel is educational (no thirst traps or memes).

✅ The reel has 1M views or more (must be an outlier).

✅ You are able to create a similar reel.

Step 3 - Identify the viral blueprint

There is a reason why this reel went viral.

And the reason is that a lot of people are watching this reel until the end.

The reel manages to capture people’s attention.

And it manages to keep them watching from beginning to end.

This is called RETENTION.

A reel that keeps people watching from beginning to end has a high retention rate.

Every viral reel has a high retention rate.

And we want to make sure that OUR reel does to.

We’ve reviewed thousands of viral reels and identified 8 factors that make a winner.

We call these 8 factors the Viral Blueprint.

Your goal is to look at your MODEL reel and understand its viral blueprint.

The good thing is…

It’s quite easy.

Just look at the viral reel you chose and do a QUICK analysis.

Take a piece of paper and write down the following.

Viral Blueprint Checklist:

✅ Hook - How does it grab your attention? (first 3 seconds)

✅ Length - How long is it? (total seconds)

✅ Camera angle - How was it shot? (selfie, close, far away)

✅ Visuals & text - What’s on the screen? (captions, images, text)

✅ Audio - What do you hear? (trending audio, talking, music)

✅ Pace - How fast is it? (slow, fast, frequency of cuts)

✅ Concept - What’s the idea behind it? (list of tips, common mistakes)

✅ Description - What does it contain? (how many words, how in-depth)

Step 4 - Model the reel

Now, let’s get to work.

No more re-inventing the wheel.

No more guesswork.

It’s time to MODEL WHAT WORKS.

It’s time to stand on the shoulders of giants.

How?

The idea here is to model the viral blueprint of that reel.

Important: You will not copy the topic.

Instead: You will inject your OWN topic into the viral blueprint of that reel.

(I’ll give you some examples below)

So here’s the process you will follow:

Viral Reel Modeling Strategy Process:

1. 🔄 Swap the existing topic with yours (example: if the model is about “handstands tips”, yours can be about “middle splits tips”). Obviously the topic you choose must be relevant to your passion topic and audience.
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2. 🎥 Create YOUR version but stick closely to the Viral Blueprint of the MODEL. That means you will use the same (or similar):
   • Hook
   • Length
   • Camera angle
   • Visuals & text (adapt to your topic)
   • Audio
   • Pace
   • Concept
   • Description (adapt to your topic)‍
3. 📣 Post your reel (bonus points if you tag the original creator saying “Inspired by @creatorname)

And that’s it.

Very, very important… it will take a few tries to make this work.

Don’t get discouraged if your first reel doesn’t pick up.

BUT!

If done right…

Using this strategy you WILL see results.

Our members have seen big increases in their average views.

Not every reel will get 5x more views.

But some will.

And your overall average will increase with every new modeled reel.

And one more thing.

This strategy doesn’t only increase your fews and followers.

It also removes almost all the guesswork when it comes to creating content.

It will help you overcome procrastination.

It will help you overcome feeling stuck.

Or lost.

Because now you have a guideline.

A strategy.

And a proven system to follow.

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Here Are More Examples:

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